KW automotive group at Essen Motor Show 2021: Grand appearance of all KW brands together with BBS

At the Essen Motor Show, the KW automotive group is exhibiting its innovative aftermarket and motorsport products. At the major fair from November 27 – December 5 (Preview Day: November 26), KW automotive Group will present current product developments from KW suspensions, ST suspensions and ap Sportfahrwerke.

The renowned alloy wheel manufacturer BBS automotive and the off-road motorsport suspension manufacturer Reiger Suspension will be represented for the first time under the umbrella of the KW automotive Group.

Racing accessories for production-based vehicles is one of the fast-growing segments in the aftermarket. Numerous sports car drivers with an affinity for motorsport drive their street cars at various racetracks. KW automotive has developed its Clubsport coilovers specifically for the use of sports car drivers and has established these motorsports based suspension kits in this segment.

At the Essen Motor Show, the suspension manufacturer introduces the new KW V4 and KW V5 Clubsport coilovers with inverted monotube MacPherson front struts. For its KW V5 Clubsport coilovers, KW automotive combines KW Solid Piston technology from GT3 racecars and KW Single Tube dampers for road cars. First applications will be available for the latest BMW M4 (G82).

In current GT3 cars, GT4 cars, and many production-class racecars, KW automotive motorsport suspension applications are homologated.

In addition to the customer racing program of BMW, Mercedes, Porsche, and Toyota, KW is also strongly represented with its suspension applications in races on the Nürburgring Nordschleife.

Also many Formula SAE teams using our KW Competition racing shocks. At the Essen Motor Show we will present a new SAE damper.

We will also introduce a new KW nomenclature, which will make the customer journey to the right suspension application even easier. The clearly structured product differentiation also enables specialist retail partners to benefit in their customer consultations.

ST suspensions extends its product portfolio and debuts its ST XTA plus 3 for the first time at Essen Motor Show.

At the ap Sportfahrwerke booth, the suspension manufacturer shows its entry-level suspensions. Also, at the start, two exhibition vehicles were chosen by the social media community: a timeless VW Golf II and Seat Leon III.

The off-road experts from Reiger Suspension will be represented for the first time under the umbrella of the KW automotive group at the PS Festival in the Ruhr region.

The eSports brands of the KW automotive group show how close the world of motorsports and SimRacing are. The focus is on the 3Motion simulators from TrackTime, high-end steering wheels from Ascher Racing, as well as RaceRoom software solutions for consumers and international eGaming competitions from car manufacturers and motorsport organizers.

Using an innovative 3D booth concept with vehicle wall elements integrated into the booth construction, BBS and KW suspensions will be displaying their new products.

While the homologated KW racing shocks are the focus in the KW booth as featured on a Porsche 911 GT3 R, visitors can find out more about the mounted light alloy wheels and their benefits at the BBS booth.

The same principle also applies to the BMW M4 (G82). This coupe is equipped with a three-way adjustable KW V4 coilover kit and BBS FI-R light alloy 21-inch wheels.

With our new booth concept, we highlight the synergy between our brands KW and BBS. Finally, we are addressing the same target group with our premium brands, automobile enthusiasts and motorsport fans.

KW also offers various coilover kits for vintage cars and young classic cars. At the KW booth a BMW M3 E30 features a KW classic coilover kit and BBS RS wheels.

We already manufacture the front axle struts with forged spindles for selected KW classic applications such as the BMW E30, Porsche 911 F and G models.

For the German workshop Mletzko, the suspension manufacturer KW automotive developed an electronically controlled DDC coilover kit which Mletzko uses in its Restomod’s based on a Porsche 911 (964).

Numerous industrial customers of KW automotive use KW’s expertise the development and production of complex adaptive chassis systems. For example, all Rimac Hypercar Nevera are also equipped with an electronically controlled KW coilover kit.

What BBS shows at Essen Motor Show: new nomenclature and more

Since 2021 BBS is part of the KW automotive Group

New booth, new hall, new website, new nomenclature. In four lines BBS fans can select their favorite wheels from all over the world.

Excellent performance and maximum weight reduction, that is the key in modern motorsport series. BBS bundles all Five-Y-Spoke-Wheels (CI-R, FI-R and SR) under the keywords, “Performance Design”.

The wheels BBS CH-R, CH-R II and XR are part of the Challenge Wheel (BBS CH). This will be visible not only with the lettering on the wheel but also with the new line of the motorsport design.

No matter if compact model, SUV or heavy truck, typical BBS designs for a wide range of applications and with appropriate heavy loads can be found with Utility Design (models CC-R, TL-A and SX).

Whereas BBS LM and Super RS are timeless classics, they have characterized the design which will be found under Classic Design category.

Over 2.000 hp at ST suspensions: extended customization program

ST suspensions extends its product portfolio and debuts its ST XTA plus 3 for the first time at Essen Motor Show. The kit features 3-way adjustable shocks, racing springs and top mounts.

Like all ST springs and coilover kits, the new 3-way adjustable ST XTA plus 3 can be ordered with a customized spring color and personalized text. In addition, ST offers different spring packages with other spring rates optionally for its ST XTA and XTA plus 3 coilover kits.

The 1.050 hp BMW M4 (G82) from the Red Bull Driftbrothers Elias and Johannes Houndtondji aswell the 1.200 hp Nissan GT-R from Steve “ Baggsy” Biagioni will be the show cars on site.

During the first weekend the drifters are also on site.

Off-road expertise in every area: KW automotive and Reiger Suspensions

For years the motorsport customers of Reiger Suspension have dominated at the Rallye Dakar.

In the overall standings, the vehicles equipped by Reiger took first to fifth place at this year’s Dakar.

Numerous race drivers as Stéphane Peterhansel, Nasser Al-Attiaya, Carlo Sainz and more Dakar- and Rallye participants trust the off-road expertise of Reiger Suspensions.

At the Essen Motor Show KW and Reiger will show their first joint developments for off-road vehicles intended for daily use.

Awarding of the KW sports trophy: Award for the KW motorsport customers

Since November 1995, exhibiting at the Essen Motor Show is KW automotive’s highlight of the year. As part of the event, KW awards the KW Sports Cup to its motorsport customers starting in the Nürburgring endurance series (NLS). The award will be accompanied with prizes worth over 10.000 euros.

KW Sports Cup Award 2019

The award ceremony will take place directly at the KW booth in Hall 3. Additionally, KW automotive group motorsport customers were very successful in the NLS.

For example, Manthey Racing won the Nürburgring 24h race again with their Porsche 911 GT3 R, while SSR Performance was vice champion in the ADAC GT Masters, the Pfaff Motorsports drivers Laurens Vanthoor and Zacharie Robichon won the IMSA GTD Championship (Weathertech Sportscar Championship) and the University of Applied Sciences Esslingen won the Formula SAE.

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